Choose the plan that matches your goals and team size.
Peach AI passes through Meta's WhatsApp API rates with $0 markup. Most BSPs add 2–21% on top of Meta's charges. Teams sending 10,000 marketing messages to India monthly save approximately $190–$420 per month by switching to Peach AI's zero-markup model.
Usage Costs
AI Credits
(~1 credit per response)
$5 per 1,000 credits
Call at $0.015 / min
Cost calculator context
How to calculate your WhatsApp API cost: Your total monthly cost = platform subscription fee + (number of outbound template messages × Meta's per-message rate for each category and destination country). Service replies within the 24-hour customer window are free and unlimited as of November 2024. Inbound customer-initiated conversations are also free. For India-based marketing campaigns, Meta's 2026 marketing message rate is approximately $0.0085 per message.
Provider
Platform fee
Meta markup
India mktg msg
AI features
No-markup?
Peach AI
Contact sales
$0 (pass-through)
~$0.0085 (Meta rate)
Yes — LLM agent
Yes
Wati
From $49/mo
2–21% by category
~$0.0100–$0.0103
Basic intent bot
No
Gallabox
From $89/mo (6 users)
Not disclosed
Not published
Flow-based AI assist
No
AiSensy
From ~$29/mo
Not disclosed
Meta passthrough claimed
Basic automation
Partial
Respond.io
From $79/mo
Not disclosed
Not published
Full AI Agent
No
Are there hidden costs?
How do I know which plan (Peach of Mind vs.Total Zen) is right for me?
How do AI Credits work?
Can I try before I pay?
What is Round-robin Routing?
What is the “Crew of Agents”?
Does Peach AI charge a markup on WhatsApp messages?
How does WhatsApp API pricing work in 2026?
What changed in WhatsApp API pricing in 2026?
Ready to dive in?
Create an outstanding experience for your users using AI.
